Brand Identity
NAME DECIPHER
PROSPERITY
DEFINITION – PROSPERITY IS THE FLOURISHING, THRIVING, GOOD FORTUNE AND SUCCESSFUL SOCIAL STATUS. PROSPERITY OFTEN PRODUCES PROFUSE WEALTH INCLUDING OTHER FACTORS, WHICH CAN BE PROFUSELY WEALTHY IN ALL DEGREES, SUCH AS HAPPINESS AND HEALTH.
PIECES – WEALTH. HEALTH. SUCCESS. HAPPINESS
PROSPECTIVE
DEFINITION – PROSPECTIVE IS LOOKING FORWARD TO THE FUTURE. LOOKING FORWARD IN TIME; ACTING WITH FORESIGHT
PIECES – POTENTIAL. FORESIGHT. FUTURE.
DESIGN IDEOLOGY
TO REPRESENT THE GROWTH IN THE SERVICE OFFERINGS, THE LETTER “P” HAS BEEN DESIGNED
WITH THE LEAF INSIDE LETTER ITSELF.
THE TAIL OF LETTER ’R’ IS EXTENDED AND SHOWN AS HAND TO SYMBOLIZE THE CARE.
THE LOGO DESIGN IS APT FOR THE KIND OF SERVICES PROSPERTIVE OFFERS. A DESIGN WITH
STRONG COLORUS DOES REFLECT THE KNOWLEDGE AND EXPERIENCE COMPANY POSSES. COMPLEMENTED BY A SIMPLE BUT STRONG TYPOGRAPHY, THUS MAKE IT EASILY MEMORABLE